I found this really helpful! Thanks for Don Massenzio for passing it along.
Category Archives: Print on Demand
Today’s New York Times reports on the change in Amazon’s book-selling practices that allows third-party sellers to sell as “new” books they’ve acquired from remainder stocks or book reviewers as well as other sources. Authors won’t receive royalties on these sales, just as they would not from sales in used-book stores.
I’m posting this because I saw this issue flair up only briefly in a couple of the blogs I follow, and I thought it might be of interest to more writers.
The comments (at this writing there weren’t very many) challenge some of the assumptions and premises in the article. A recurring theme seemed to be that the publishing industry could do a better job of rewarding authors out front so that they were paid for their work regardless. Another is that as publishers buy into the print-on-demand trend, this form of supposed piracy will diminish.
There’s no discussion in the article of indie publishing. The focus is on hard-cover “new” books that would ordinarily provide royalties to the writers.
What about it? Is this a non-issue for you? Is it an issue only for writers aspiring to be traditionally published? I found myself wanting to comment that this article and Amazon’s policy is an argument for becoming one’s own publisher, in wh
ich case no book leaves “the store” unless the author has been paid for it. What do you think?
Here’s a post from last fall that I swiped from Jean’s Writing! Now that I’m about to epublish my “Beginner’s Cheat Sheet” on formatting your own Print-on-Demand book using InDesign, I’m going to need all the help I can get on formatting ebooks with graphics! What I like in Jean’s video is the idea that you can force text and image to stay together. Does anyone have any experience adding graphics to Kindle ebooks? Does this look like a good process to you? Any help will be WELCOME!
Of course, the first question is, do you need your own ISBN?
The long and short of it is—YES, YOU DO.
Here’s a site that provides a quick and dirty explanation of why indie authors should own their own ISBNs instead of letting Amazon or Book Baby or any of the other packagers give you one for “free.” As the site will make clear, there are hidden costs to this perk.
So if you’re convinced, as I was, how do you get an ISBN?
It’s really not hard at all.
In the United States, ISBNs are sold through a company called Bowker. At http://www.bowker.com, you’ll find a link for “Authors.” On this page, you’ll be invited to click on various links promising help with your project, but for now, you’re interested in the link called “ISBN United States.”‘
Next, you’ll click on a link to “Get Started: Order ISBN.”
On the next page, you’ll be able to scout the various plans and set up your “MyIdentifiers” account.
At present, Bowker sells a single ISBN for $125, ten for $295 (they were on sale for $250 the day I wrote this), or 100 for $595. What should you do?
This is another personal choice. Experts online vary in their recommendations, but all seem to agree that most authors will need more than one ISBN. For example, if you buy just one at $125, use it for your ebook in the Kindle Store, then choose to create a POD edition needing its own ISBN, you’ve already spent $250—because each edition of your book requires its own ISBN. Most indie authors publish more than one book. Many publish more than ten books! How many books you expect to write will probably dictate the choice you make.
Note that the page offering you the ISBN options also offers you a chance to purchase a bar code. This code will eventually go on the cover of your POD book, providing the ISBN and the price you set for your book.
You can delay the bar-code purchase until you are actually ready to produce your cover. When you buy your ISBN(s) and create your Bowker MyIdentifiers account, you will find a link allowing you to purchase the appropriate bar code for that ISBN.
When you buy a bar code, your MyIdentifiers screen at Bowker will allow you to set the price that will appear on the bar code.
I chose to set this price to zero. Why? Because if you later want to change the price for any reason, you must produce a new cover with a new bar code. Uploading this new cover will cost you $25.
However, if your bar code reads “zero,” you can price the book any way you want, and other sellers can attach their bar codes over yours or charge whatever they want.
You will still set a retail price at Ingram for individual purchasers. Bookstores who might order your books to sell on their shelves get their discounts based on this price. At Ingram, you can edit both the price and discount over time if you like.
Bowker seems set up to accommodate even the most uneducated users. Like all technology, it requires you to follow a set of steps, but in the long run, negotiating these steps will give you the control you want over your work!
Here are the current posts in my InDesign Beginner’s Cheat Sheet that will help you format your own print-on-demand interior for IngramSpark. Soon to come: ISBNs and creating your PDF.